Media Releases & Archive
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Latest Releases:
- Seasoned Market Research Leader Takes Helm At U.S. Ipsos Loyalty
- Groundbreaking Loyalty Study Examining ‘Net Promoter’ Named "Outstanding Paper"
- Paper "A Longitudinal Examination Of Net Promoter And Firm Revenue Growth" Awarded The 2007 Marketing Science Institute/H. Paul Root Award
- Up To 25 Million Americans Went Without Legal Counsel Over The Last Two Years Because They Didn’t Know How To Choose The Right Lawyer
- Food and Beverage Industry's Sterling Reputation Could Be Tarnished By Health and Obesity Issues
- Good Customer Service Best Way To Show Customer Appreciation
- Paper By Ipsos Researcher Cited As One Of The Most Influential Papers In Last 25 Years
- Ipsos Researchers Win Awards For Articles
- Adding Emotion To The Loyalty Mix
Archives Release:
- Ipsos Book That Debunks Myths About Customer Loyalty Selected Among Top Business Books Of The Year
- Leader in Customer Satisfaction and Loyalty Research Joins Ipsos
- “The Brand-Customer Connection” Selected Among Top 50 Management Articles In 2005
- New Book By Ipsos Business Strategists Debunks Myths That Compromise Customer Loyalty And Cost Companies Billions
- Loyalty: Myths And Realities About Desire
More »
